Tips And Advice


Our Collars
The Shirt
Our Guide to Measurement
The Tie
Shirt Care


Our Collars


It’s true that colors are the very first thing you notice about a dress shirt. Yet, it's the details that will really identify its style. You might want to take careful notice to the style of your cuffs, pockets, and most particularly the collar, for this is the component of the shirt which frames your face and neck.

Collars at Berry.pdf

All Berry Collars are fused and a medium weight lining is used inside which make them perfect for wearing with a Tie or to sit open.


The Shirt


Make sure it fits! Here are some helpful hints to a perfect fitting shirt:

  • A suitable collar should allow room for two fingers between the neck and shirt.
  • Naturally, select a Slim Fit if you have a slim figure to complement your silhouette.
  • Furthermore, a cutaway collar would suit those with a narrower face.
  • A Regular fit shirt would suit a more rounded individual, as would a more pointed collar.
  • Always tuck in a shirt, and the cuff of the shirt should rest comfortably on the wrist.


Sometimes it can be difficult to buy shirts that fit you well. In which case, I would recommend trying our Made-to-Order service. You wouldn't wear an ill fitting suit, and the same should apply to your shirts.



Our Guide to Measurement


We value quality and perfection. We know that every man is different. Your size, posture, figure, and the shape of your body all change the way a shirt fits. This is why we have prepared a comprehensive guide to help you take the perfect measurements for your bespoke dress shirts.

We know that taking measurements can be a chore, so we have worked hard to make it as easy and quickly as possible for you.

Illustration For Measurement.pdf


The Tie


A tie should be worn as an anchor, or to make a statement. We have a few handy tips to make tie selection easier and more fun:

  • Wear a plain tie with a patterned shirt, it stops everything looking too busy.
  • Plain shirts can, therefore, support more colourful or more complex ties.
  • Ties should also be the same, or at least similar, in width to the lapel on your suit.
  • Cutaway collars, such as the Windsor collar, are perfect for bigger knots.
  • A four-in-hand or 'schoolboy' knot works wonderfully with a narrower collar.

Although, these are only guidelines, and in breaking the rules it shows that you understand the rules well.


Shirt Care



  • Before washing undo all buttons, this will lessen the strain on the stitches holding the buttons on to the shirt.
  • Turn all shirts inside-out. This both protects the Mother of Pearl buttons from chipping on the steel drum and allows the cleaning agents direct access to underarms stains.
  • Wash in water at a temperature of 40ºC to 60ºC (104ºF to 140ºF) taking care to read the garment washing instructions for directions to the contrary.
  • Line dry or dry in an airing cupboard, this will lengthen the lifespan of the shirt. Do not tumble dry as the steel drum tends to wear out the points of the collar and cuffs.


  • A pure cotton shirt is best ironed while still slightly damp from the wash. This is much easier than using a fine spray to dampen it once it has already dried. However, a fine spray might still be required if the shirt has dried-out unevenly.
  • In general lay the part of the shirt about to be pressed on a sturdy flat ironing board, using a dry iron (no steam) press the fabric until dry and crease free. Remember to set the iron's temperature dial to 'cotton'. Please ensure that you do not iron over the garment label as this is not made from cotton and may be damaged when using the 'cotton' setting.
  • The general order to ironing a shirt is: collar, cuffs, sleeves, yokes (shoulders), front panels and ending with the back panel. Then finally revisit any part of the shirt that may have creased while ironing.
  • The collar should be damp on both sides. Firstly, iron the back of the collar and band until relatively flat and dry. You may need to pull gently at one end of the collar as you are pressing. Next, turn the collar over and repeat the procedure, ironing from the collar point to the centre, this will minimise unsightly creasing on the collar edge. Try not to use too much pressure when ironing the collar tips; these are the part most susceptible to wear when ironing.
  • Never iron a collar with the collar stays inserted. This will cause serious wear to the cloth on the points of the collar.
  • Cuffs should always be ironed unbuttoned or unfolded and in a similar fashion to the collar (i.e. both sides). Ironing a double cuff in the folded position can lead to lines and splitting over time. Again, try not to exert too much pressure when ironing over the cuff points or edges.
  • Iron from the top of the sleeve down to the cuff, creating a crease if desired.
  • Finally iron the two front panels and then the back of the shirt. The shirt should be unbuttoned at all times when ironing.
  • The perennial question is whether one needs to iron both sides of a shirt. The answer is best discovered by personal experimentation. Although a good heat reflective ironing board cover should only require you to iron both sides of the collars and cuffs, which by their nature are the thickest parts of the garment.
  • Finally once ironed slip the shirt onto a hanger, fasten the top button, and leave it to air. This will allow the final vestige of moisture to evaporate and minimise creasing.


Dry Cleaning


If you chose to send your shirts to the dry-cleaners always opt for the 'hand laundering' service, if available. This will help to preserve the natural fabrics which can suffer from repeated exposure to harsh chemical treatments involved in 'normal' dry cleaning.




Because Berryshirts use only the finest quality natural fabrics these tend to shrink slightly when washed a few times. For this reason we have made our collars ½ inch (1.25cm) larger than their stated size.  However, when reading our 'Sizing Information' the sizes stated for the Chest Size and Sleeve Length are the actual garment measurements when new. After a few washes shrinkage across the chest will be around ½ inch (1.25cm), whilst shrinkage in the sleeve length will be up to 7/8 inch (2.22cm). Shrinkage in shirt fabric tends to be slightly greater along its length than across its width. Please take this into account when you first receive your shirt should you try-it-on for size before its first few washes.


Back to Top